Allura - The Lure Of Beauty

We’ve added a new collection to our bucket - Allura!

The name Allura is inspired by the word allure.

The meaning of allure is the quality of being powerfully and mysteriously attractive or fascinating.

When it comes to jewellery, we hate the word compromise!

Our love for jewellery has remained the same over a period of time. From being occasional wear to daily wear, jewellery now is meant to be worn and not just bought.

The idea of Allura was to design something that will fulfil your everyday jewellery needs without compromising on the bling! The collection has 35+ designs, all suitable for workwear and daily wear purposes.

Crafted in gold (default shade rose gold) and embellished with melee (small) diamonds that keep the bling intact, without affecting the pricing of the jewellery. The collection includes rings, earrings, pendants, bracelets, necklaces and cufflinks!

The Allura collection is also ideal for gifting purposes. The combination of rose gold and diamond makes an amazing pick for gifting. However, the same designs are also available in customization with respect to gold colour (Rose gold or Yellow gold), gold purity (18K or 14K) and diamond clarity (VVS EF, VS GH, SI GH, SI IJ and I2 GH).

These designs are great for gifting on multiple occasions like birthdays, anniversaries, graduations, etc.